Privacy Policy

1. Our Unwavering Commitment to Your Privacy

The journey of profound self-understanding and self-alignment that we aim to facilitate is deeply personal. For this exploration to be genuine, it must be built on a foundation of absolute trust. Your privacy, your freedom, and your complete control over your information are fundamental principles that guide how we build and operate Soulform.

This Privacy Policy outlines how Soulform ("we," "us," "our") collects, uses, shares, and protects your personal information when you interact with our website, sign up for early access, provide feedback, or use the Soulform application (collectively, our "Services"). We are committed to transparency, ensuring you understand how your information supports your journey with Soulform and how it is protected.

2. The Information We Handle and Why

To provide and enhance your experience with Soulform, we collect certain information. We are mindful to collect only what is necessary for the purpose it is collected.

Information You Provide Directly:

• Account Information: When you sign up for early access or create a Soulform account, we collect information such as your email address. This allows us to communicate with you and provide access to our Services.
• Your Reflections and Journal Entries: This is the core content you create within Soulform: your thoughts, feelings, experiences, and insights. This information is fundamentally yours. Soulform processes this information as your AI-guided reflective partner to help you identify patterns and discern core truths.
• Feedback and Communications: If you contact us with feedback or inquiries, we will collect the information you provide in that communication to respond to you and improve Soulform.

Information Processed by Your AI Partner:

• Derived Insights and Patterns: As you use Soulform, our AI works with your journal entries to help identify recurring patterns, highlight potential core truths, and generate reflective insights. These are derived from your entries, for your benefit, as part of the adaptive, iterative process designed to deepen your self-understanding. You have visibility into this process (e.g., through features like traceable insights) and the ability to refine or reject AI interpretations, ensuring the AI remains your partner, not a prescriber.

Technical Information (with care for your privacy):

• Usage Data (Minimal & Purpose-Driven): To improve the functionality, security, and user experience of Soulform, we may collect limited, anonymized, or aggregated technical information about how you interact with our Services (e.g., feature usage, crash reports). This data, if collected, is stripped of personal identifiers and is used solely to make Soulform better for our users. We will always be transparent about what is collected and why, and provide choices where applicable. Your personal journal content is never used for this purpose without your explicit, separate consent.

3. How Your Information Fuels Your Journey (and Improves Soulform)

We use your information with respect and a clear purpose: to empower your journey of self-discovery and to responsibly maintain and improve the Soulform service. The way we use use your information is as follows:

To Provide and Personalize Your Soulform Experience:

• To enable your AI-guided reflective partner to assist in your systematic exploration of your inner world.
• To help you identify recurring patterns, discern core truths, and deepen insights from your journal entries.
• To support your journey towards self-alignment, fostering genuine self-awareness and a clear understanding of your identity.

To Communicate With You:

• To send you important notices about the Services, such as updates or changes to our terms or policies.
• To respond to your inquiries and provide support.
• To share information about Soulform, if you opt-in to such communications.

To Maintain and Improve Our Services:

• To understand how Soulform is being used (through anonymized or aggregated data, as mentioned above) to enhance features, usability, and performance.
• To ensure the security and integrity of our Services, and to prevent misuse.

Legal Compliance:

• To comply with applicable laws, regulations, or legal processes.

4. Sharing Your Information: Our Principles of Restraint and Transparency

Your personal information, especially your journal entries and reflections, is sacred. Our policy is simple:

We DO NOT sell your personal information. Ever. Your trust is not for sale.

We DO NOT share your personal journal entries or AI-derived insights with third parties for their marketing or advertising purposes.

There are limited circumstances where we may share information:

With Service Providers:

To provide our Services, Soulform relies on key third-party companies or individuals who act as "data processors" on our behalf. Our primary infrastructure for data storage, processing, and communication is Google Workspace and Google Cloud Platform, provided by Google.

All data you submit to Soulform, including your journal entries, is processed and stored within this secure environment. Our relationship with Google is governed by a comprehensive Data Processing Addendum that incorporates Standard Contractual Clauses (SCCs) to ensure that any international data transfers meet the high standards of European data protection law (GDPR).

We diligently vet all our service providers to ensure their privacy and security practices align with our own principles. They are obligated by strict confidentiality and data protection agreements to only access the information necessary to perform their specific tasks and not to disclose or use it for any other purpose.

For Legal Reasons:

We may disclose your information if we believe in good faith that it is necessary to: (a) comply with a legal obligation, (b) protect and defend the rights or property of Soulform, (c) prevent or investigate possible wrongdoing in connection with the Services, (d) protect the personal safety of users of the Services or the public, or (e) protect against legal liability.

Anonymized or Aggregated Data:

We may share data that has been fully anonymized (cannot be used to identify you) or aggregated with other users' data for limited purposes such as research or to report on usage trends. We will never do this with your personal journal entries without your explicit, separate, and informed opt-in consent for a clearly defined purpose.

With Your Consent:

We may share your information in other ways if you give us your explicit consent to do so.

5. Your AI Partner and Your Data: A Relationship of Trust

Soulform's AI is designed to be your reflective partner, working for you on your data, within your private space.

Processing for Your Benefit:

The AI processes the content of your journal entries to provide the core features of Soulform: identifying patterns, discerning potential core truths, and offering reflective prompts. This processing occurs to serve your journey of self-understanding and self-alignment.

No General AI Model Training on Your Private Journal Entries:

We commit that your personal, identifiable journal entries are not used to train general AI models that would be shared with or benefit other users or third parties. The adaptive process mentioned in our "About Us" refers to the AI adapting to your individual inputs and journey within your own instance of Soulform, to provide a more personalized and attuned experience for you. Any future initiative that might involve using anonymized or consented data for broader AI research and development will be a separate, transparent, opt-in program.

You Remain in Control:

You can review, reflect upon, and as features become available, influence or correct the interpretations your AI partner makes, ensuring it remains a tool for your empowerment.

6. Securing Your Inner World: Our Commitment to Robust Security

We understand the profound sensitivity of the information you entrust to Soulform. We build with robust security at the core and are deeply committed to implementing and maintaining reasonable administrative, physical, and technical safeguards to protect your personal information from unauthorized access, use, disclosure, alteration, or destruction. Our technical safeguards are built upon the secure, certified infrastructure of our primary cloud provider, as detailed in Section 4.

This includes:

• Encryption: Encrypting your data both in transit (as it travels over the internet) and at rest (when stored on our servers).
• Access Controls: Implementing strict access controls to ensure that only authorized personnel have access to your information, and only when necessary.
• Regular Reviews: Continuously reviewing and updating our security practices to address evolving threats and ensure we meet high standards.

While we strive to use commercially acceptable means to protect your personal information, no method of transmission over the Internet or method of electronic storage is 100% secure. Therefore, while we commit to robust security, we cannot guarantee its absolute security.

7. Your Data, Your Freedom, Your Control: Your Rights

Soulform is built on the principle that your data, reflections, and insights are yours and yours only. You have complete control.

• Right to Access: You can access all the personal information we hold about you, including your journal entries.
• Right to Rectification: You can correct or update any inaccurate or incomplete personal information.
• Right to Deletion (The Right to Be Forgotten): You have the right to request the deletion of your personal information, including all your journal entries and your account. We will comply with such requests without undue delay, subject to any legal obligations to retain certain information.
• Right to Data Portability: Where applicable, you may have the right to receive a copy of your personal information in a structured, commonly used, and machine-readable format.
• Right to Withdraw Consent: Where we rely on your consent to process your information, you have the right to withdraw that consent at any time.
• Right to Object or Restrict Processing: In certain circumstances, you may have the right to object to or request the restriction of the processing of your personal information.

You can exercise these rights by contacting us through the methods provided in the "Contact Us" section below. We are committed to enabling these rights in an accessible and timely manner.

8. Cookies, Analytics, and Your Choices on Our Landing Page

Your experience and choices on our Soulform landing page (soulform.ai) are important to us, including how we learn from your visit to improve our communication.

• Your Consent is Key: When you first visit our landing page, you will be greeted by a clear notice. This notice will ask for your explicit consent before we use any cookies for website analytics. We only activate these analytical tools if, and only if, you choose to accept.
• What We Learn (With Your Permission): If you provide consent, these cookies help us gather anonymized or aggregated insights about how visitors interact with our landing page. This might include information like which pages are visited most frequently or how users navigate the site.
• Why We Collect This (To Improve Our Offering): The sole purpose of collecting this data is to understand how effective our landing page is, what information is most helpful to visitors, and how we can improve the experience to better introduce Soulform and its value. This ultimately helps us refine our product and how we communicate its potential for fostering clarity and self-understanding.
• If You Decline: Choosing to decline cookies will not affect your ability to access or use our landing page in any way. It simply means we will not collect this analytics data for your visit.
• Managing Your Preferences & Withdrawing Consent: You remain in control of your cookie preferences. Most web browsers allow you to manage cookies through their settings, which can include deleting cookies from specific sites. If you have previously accepted analytics cookies on our landing page and wish to change your choice or withdraw your consent, you can do so by clearing your browser's cookies for our website (soulform.ai). Upon your next visit to our landing page, the consent notice will reappear, allowing you to set your new preference.

9. How Long We Keep Your Information (Data Retention)

We retain your personal information only for as long as necessary to fulfill the purposes for which it was collected, to provide our Services, to resolve disputes, to establish legal defenses, to conduct audits, to pursue legitimate business purposes, to enforce our agreements, and to comply with applicable laws. Your journal entries are retained as long as your account is active, or until you choose to delete them. If you delete your account, your personal information and journal entries will be permanently deleted in accordance with our data deletion processes.

10. Soulform and Children's Privacy

Soulform is designed for adults seeking profound self-understanding. Our Services are not directed to individuals under the age of 18 (or the relevant age of majority in your jurisdiction). We do not knowingly collect personal information from children. If we become aware that we have inadvertently collected personal information from a child without appropriate consent, we will take steps to delete such information as soon as possible.

11. Changes to This Privacy Policy

As Soulform evolves, we may update this Privacy Policy from time to time to reflect changes in our practices, Services, or legal requirements. We will post any changes on this page with an updated "Effective Date." If we make material changes, we will provide you with more prominent notice, such as by sending you an email notification or through a notice within the Soulform Service. We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information. Your continued use of Soulform after any changes to this Privacy Policy will constitute your acceptance of such changes.

12. Contact Us: Your Questions and Feedback Are Welcome

Your trust is paramount, and we are here to answer any questions you may have about this Privacy Policy or our privacy practices. We are committed to working with you to obtain a fair resolution of any complaint. If you have any questions, suggestions, or wish to exercise your rights, please contact us at:

align@soulform.ai